Based on the principle 'less is more', we have conceptualized aer. Since our foundation in Vienna in the year 2019, we have been striving to eliminate single-use packaging while setting new standards in the formulation and product design of home and personal care. From kitchen cleaner to scented hand soap, all our products are designed to eliminate waste and inferior formulations from our daily routine. All our formulations are organic and use only vegan ingredients and the packaging material we use for our powders is 100% compostable and biodegradable. The name of our brand comes from the Greek aer meaning air (oxygen), referring to the fact that we ship a few grams of powder compared to kilos of liquids for existing, pre-filled home and personal care products. This results in 95% less carbon emissions per shipment we make.